Building a Brand: NIL and Sponsorship Roads for Flag Football’s Rising Stars

Building a Brand: NIL and Sponsorship Roads for Flag Football’s Rising Stars The rapid ascent of flag football from a grassroots pastime to a U.S. collegiate and emerging international showcase has opened a fresh frontier for name, image and likeness (NIL) marketing—and pioneering agencies are moving quickly to claim it. Savvy representation outfits are packaging […]

Financing the Future: How Donations and Partnerships Fuel College Flag Football Growth

Financing the Future: How Donations and Partnerships Fuel College Flag Football Growth Launching a new women’s flag football program requires more than coach hires and field time—it demands a sophisticated capital strategy that taps multiple revenue streams. At Cal Poly and Gettysburg, athletic directors and development officers have blended private donations, foundation grants, naming rights […]